HIDALGO T'AS TON MAILLOT?

UZA Swimwear, founded in Paris, has launched a bold, environmentally focused marketing activation in its home city. The initiative combines sustainable fashion with a commitment to the environment, aiming to challenge Madame Hidalgo about her readiness with a swimsuit for the Paris 2024 Olympics, in light of her plans to swim in the Seine post cleaning.

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SISTERHOOD PROJECT

10 FIERCE WOMEN, 10 DIVERSE BODY TYPES, ALL ROCKING OUR VERSATILE BIKINI IN THEIR OWN STYLE. SHOW THE WORLD HOW WE MIX IT UP, EACH IN OUR OWN FABULOUS WAY. BECAUSE WHEN IT COMES TO BEING SEXY, IT'S NOT JUST A LOOK, IT'S AN ATTITUDE.

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